Revenue at Risk for Automotive Dealerships: The Growing Use of Manufacturer Incentive Programs

 

Revenue at Risk for Automotive Dealers

2018 Revenue at Risk Report Manufacturer incentive programs have become increasingly controversial – the  programs are overlapping, complex, and subject to confidentiality provisions. Therefore, the general public, lawmakers, and even some dealers are uncertain about their full extent. Over at least the past six years, dealerships’ gross and operating margins have been on the decline. […]

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