Anderson Economic Group Work

Retail Market Strategy: Indianapolis, Indiana

Anderson Economic Group was retained by a developer in the Indianapolis market to test the feasibility of a few small commercial tenants for a mixed-use project. The proposed project was located in a growing community in the affluent suburbs of Indianapolis.

We tested the market for various professional uses, convenience retail, and restaurants. In addition, we prepared several pro forma analyses for a number of buildings in the project, which have been used to help secure funding from lending institutions. Specific recommendations for retail space, offices, restaurants, and entertainment venues were included in the position statement.

In general, the mixed-use project holds high potential for long-term success, and the prospect of a future shopping destination makes the community even more appealing to new families and home buyers.